435-359-2214 Branin@SmashLabs.biz


Our Story

Smash Labs was founded as a way to help the community find a constructive way to relieve stress and to provide EXTREMELY fun entertainment for all ages. At Smash Labs we aim to provide our customers with the highest quality experience that will leave lasting memories. We promote stress relief through the use of our Rage Rooms and Axe Throwing while also promoting amazing team building and group activities. We are the strongest Rage Room and Axe Throwing company around and we are just getting started.

Benefits to Becoming an Owner

With our fun, creative, and unique business model there are a lot of benefits to be found. We offer a simple low-cost startup, in a very fun and rapidly expanding industry. The indoor entertainment industry is set to grow by $40 billion dollars by 2025. With our fast and simple build-out, you can open in just a few months. We have a recommended territory of a 5-mile radius or a city size of 50,000 people. We include initial training, startup support as well as ongoing assistance throughout your journey.

Meet the Founders

Branin Boyack – Founder and President
Branin brings a strong, hard-working background and a can-do, motivated attitude to everything he does. With his background as a do-it-all tradesman and his entrepreneurial spirit, Branin is able to diagnose any problem and get it fixed. He is a father of 4 with a wife that may or may not be the brains of the family. Branin likes to build anything and everything; his other hobbies include Shooting guns, family time, and camping.

Brandon “Milly” Milbrandt – Co-Founder and Vice President
“Milly”, as he is called by those who know him, brings a storied background in sales and marketing along with his very large personality and is very sociable. Milly has worked with many industry-leading sales companies and with his entrepreneurial spirit helped launch several successful businesses. He has 1 daughter who he spends all the time he can with; he also enjoys the outdoors hiking, biking, camping, as well as spending time with friends and family


This is not an offer to sell any franchise and is only to serve as information.

Our Ideal Owner Profile

Our ideal owners fit into our culture, attitude, and vision. Those who are motivated, creative, energetic, and connected to their community. We prefer a hands-on owner with good management and organizational skills. Someone who doesn’t mind putting in the work and getting dirty. We are seeking those who value the Smash Labs brand and are ready to leverage it to create wealth and be a successful part of our family. We are looking for someone who strives as hard as we do to get 5-star reviews and is dedicated to making sure our customers have an AMAZING experience.

Contact us about Franchising Opportunities


175 West 900 South Suite 12

St. George, UT 84770


     MON – THURS 11:00 AM TO 9 PM 

       FRI – SAT  11:00 AM TO 10 PM 



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